Oak Mountain Cabinets

Date

2024

Client

Oak Mountain Cabinets

Category

Website

Location

Bay Area, CA

Oak Mountain Cabinets has been serving Bay Area homeowners since 1979. Starting from a blank-slate theme build, we redesigned the site from the ground up, restructuring the layout, rewriting all page copy, and building a clear service architecture across four categories.

The Challenge

Despite decades of experience and over 4,600 completed projects, Oak Mountain's website wasn't reflecting that credibility. The site felt dated, lacked a consistent voice, and gave visitors no clear reason to reach out. For a high-consideration purchase like custom cabinetry, a site that can't quickly establish trust leaves money on the table.

Our Approach

We focused on three things: a modern visual identity that felt premium without losing warmth, copy that spoke directly to homeowners at each stage of their decision, and a navigation structure that made it effortless to move from curiosity to consultation.

What We Built

We redesigned the site from the ground up, restructuring the layout, rewriting all page copy, and building a clear service architecture across four categories: Kitchen Cabinets, Bathroom Cabinets, Cabinet Refacing & Alterations, and Custom Cabinetry & Remodels. A four-step process section was added to set expectations and reduce hesitation, and the portfolio was organized into categorized galleries so visitors could quickly find work relevant to their project.

Fonts & Colors

Typography
Headings Cal Sans A serif typeface chosen to convey craftsmanship, heritage, and premium quality. Your Dream Cabinets, Designed to Last
Body & UI Golos Text Clean, highly legible sans-serif that keeps the reading experience modern and accessible. Kitchen Cabinets  ·  Bathroom Cabinets  ·  Custom Remodels
Color Palette
Background Soft White Primary page background — light, clean, and easy on the eye. #F6F6F6
Background Light Gray Secondary sections and alternating backgrounds for visual rhythm. #EEEEEE
CTA / Accent Forest Green Primary CTA buttons and accent elements — bold, natural confidence. #086700
Heading Near Black Primary headings on light backgrounds — strong, grounded contrast. #1C1C1D
Heading White Headings and UI text on dark backgrounds — crisp and readable. #FFFFFF
Body Text Warm Gray All body copy and descriptive text — warm, readable, and refined. #59585D

Kick Off Your Next Big Project

Need a fresh online look? Collaborate with us to design a modern, website that stands out.